
2007
Work At Home Mom (WAHM) feature in Oh Baby
Here is a copy of the words that Oh Baby wrote about us:
It may be the most natural thing in the world, but breastfeeding
isn't always as easy as the La Leche League posters might have you
believe. In the early days most new mums will experience some
discomfort while their breasts get used to sustaining a whole new
little person. What with cracked nipples, engorgement and leaky
boobs, you might well wonder what you've signed yourself up
for!
Which is where Breastmates can help. An online business that
specializes in "booby products", Breastmates carry a full range of
breast pumps, nursing pillows, breastfeeding clothes and tops,
sterilizers, maternity bras, baby slings, nappy bags and natural
remedies and creams for soothing sore breasts, as well as their
founding product, Breastmates wool and hemp breast pads.
Why is Breastmates the best place to look for these things?
Because along with all the great products you also get practical
advice from an experienced breast feeding mum, Breastmates founder
Frances McInnes.
It's no co-incidence that Breastmates is the same age as Frances'
son Angus - it was whilst breastfeeding him 2 years ago that
Frances spotted a gaping hole in the market. Sure, you could buy
breast pumps, nursing pillows and other breastfeeding products from
nursery retailers, but there was no specialized outlet providing
both products AND support.
"I'm not just a salesperson," says Frances. "I'm a mother; I've
breastfed my own son. I know what works and what doesn't. And I can
give mothers advice and encouragement to help them not only
breastfeed, but enjoy breastfeeding."
Frances runs Breastmates from home, an arrangement which means she
is still able to spend precious time with Angus. The lower
overheads of a home business mean that Breastmates is able to offer
products even cheaper than many of the bigger retailers. In
addition, they are able to offer innovative new products from
overseas such as Lily Pads silicone breast pads, Mothers Minder
feeding bracelets and Booby Bib absorbent night shirts.
It also means that Frances is available outside of usual retail
hours.
"I often get late-night calls from mums who urgently need my
products," says Frances. "It's awesome to have contact with so many
mums, and to be able to help make their lives just that wee bit
easier!"
If you're looking for breastfeeding products, advice and support,
for an original and creative baby shower gift or a gift voucher,
check out www.breastmates.co.nz.